The Creative Service Center goes Global
Swarovski’s resoundingly successful Creative Service Center concept is being taken onto an international level, with centers now open in Paris, New York, Milan, London, Dubai and Sao Paolo.
In addition to this CRYSTALLIZED™ also offers Trend and Application Centers in Beijing, Guangzhou and Shanghai. The unrivalled facilities, advice and support offered by CRYSTALLIZED™ - Swarovski Elements is available to customers around the world.
At the Creative Service Centers, designers from the well-established to the avantgarde and experimental, look through CRYSTALLIZED™ entire range of Crystal Elements, including jewellery stones, transfers, trimmings, textile and chandelier components. They can discuss in detail their individual creative and technical needs, while personal, one-to-one expert advice is available at all times to help them find just the right stones, colours, shapes and textures to bring their ideas and visions to life. A special Application Support Center concentrates primarily on providing all Swarovski customers with technical assistance and advice on the correct processes for working with CRYSTALLIZED™ - Swarovski Elements.
At the same time, customers are offered a glimpse at the limited edition, of 2002 books, the Swarovski " Crystal Premium". Once known as the Trendbook, Swarovski has decided to design a book which reflects the global behavior of society and fashion, compiled in conjunction with Paris fashion forecasting house Promostyl.
The Crystal Premium will be exclusively distributed to journalists, opinion leaders, exclusive design houses and designers, along with influential customers. The recipient of the Crystal Premium will be able to receive an exclusive look at the various topics, trend related, which will have an influential impact on the various sectors and segments within the market. This new concept allows Swarovski to show our products in a new and innovative way placing more emphasis on fashion and design. We will also be able to provide more advanced information to the market and our customers. The Crystal Premium from Swarovski offers a valuable source of inspiration for creative design ideas. Information advantage and a variety of sources.